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Dogs playing in the Ruff Land Kennels warehouse

About Us

At RuffLand® Kennels, we’re more than just a kennel brand — we’re a lifelong partner in excellence for pets and their owners. From keeping your pet safe on the road to elevating their outdoor adventures, RuffLand® Kennels is where your pet’s journey starts.

RuffLand® Kennels was founded by two partners, Doug Sangl and Lyle Van Kalsbeek, who initially ran a custom plastics company called Roto Mold, LLC. After hearing a need for a more durable kennel, they decided to focus on one product. Listening to customer feedback, they created a more durable dog kennel, ultimately earning a patent for it. This innovation led to the development of the first patented dog kennel on the market, setting the foundation for what would become RuffLand® Kennels’ success. The company’s commitment to quality and innovation has helped it grow into a global leader in the pet kennel industry. Committed to innovation, they’ve built a reputation for top-notch manufacturing and customer care, while staying rooted in the Sioux Falls metro area.

RuffLand Kennels staff building hot pink kennel

Our Mission

At RuffLand® Performance Kennels, our mission is to redefine the standard for pet care by providing the highest quality, safest, and most innovative kennels and accessories for pet owners. We are dedicated to crafting products that enhance the safety, well-being, and comfort of pets while empowering owners to embrace their active, adventurous lifestyles with confidence. Built with purpose and precision, every RuffLand® kennel is designed to withstand the toughest conditions, offering unparalleled protection and convenience for pets and their families. More than a kennel, our products are lifelong companions, created to foster lasting connections between pets and their owners.

Why RuffLand®?

Car involved in car accident

Uncompromising Safety

Our kennels are engineered to offer maximum protection whether you’re at home, on the road, or in the field, ensuring your pet’s safety in every environment.

Labordoodle sitting next to Ruff Land WaterHole

Innovative Design

We challenge the status quo to create functional, user-friendly solutions that cater to the real needs of pet owners, delivering products that combine durability, style, and practicality.

Hunter with two dogs and Ruff Land Kennels in Millstone in trunk

Built for Adventure

Crafted with high-quality materials and precision processes, RuffLand® kennels are tough enough to handle the demands of active lifestyles, making them the perfect companion for every journey.

Close up of Ruff Land logo on Olive Drab kennel

A Brand You Can Trust

Rooted in craftsmanship and integrity, we stand by our promise to provide products that last a lifetime and improve the pet ownership experience.

At RuffLand®, it’s not just about making kennels—it’s about making a difference in the lives of pets and their owners.

Tan background photo of dog sleeping in a Ruff Land kennel after a long pheasant hunt

RuffLand® Gives

At RuffLand® Kennels, we are proud to give back to the community that has supported us. As national sponsors of Pheasants Forever/Quail Forever and the North American Versatile Hunting Dog Association (NAVHDA), we support the conservation of wildlife and the growth of the hunting and dog training communities. Through RuffLand Gives, we contribute to initiatives that align with our values—preserving the outdoor experience, advancing training programs, and helping organizations that share our passion for dogs and the great outdoors.
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